Our Vision and Values

Our vision is to be regarded as an effective independent Supporters Association, representing the interests of ALLsupporters of Brentford Football Club.

We will achieve this by:

• Representing the best interests of our members and by extension the best interests of the supporters of Brentford Football Club to improve the match day experience for supporters attending matches both home and away
• Holding whoever owns the Brentford Football club to account to ensure supporters are treated fairly and with respect
• Enhancing and strengthening the reputation of BIAS to ensure members have the confidence to approach us with any issues they face.
• Increasing our membership so that we are truly representative of the Brentford Football Club supporter fan base
• Setting out our objectives for each season
• Working closely with the Football Supporters Association (FSA) making sure the rights of ALL fans are acknowledged and taken on-board by the Club.
   
  How we do things is as important as what we do.
  Our core values are: Integrity, Honesty, Trust and Fairness
  
  Integrity
• We act in the highest ethical manner.
• We deal fairly with our members, other supporter groups and dealings with Brentford FC.
  
  Honesty
• We are transparent in our business dealings.
• We take ownership for our actions.
  
  Trustworthiness
• We engage in conduct that enhances our reputation.
• We are devoted to making a difference
  
  Fairness
• We value our differences and treat each other with dignity and respect.
• We strive to create a diverse and inclusive environment that emphasises tolerance.
• We do not tolerate behaviours that harm our Association

TOGETHER WE ARE STRONGER